Most marketers installed GA4 because Google suggested it. They added the tag, saw data flowing in, and assumed everything was fine. Ignorance is not a defense for non-compliance, and your…
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Most businesses are pretty slack about website security because they assume everything is okay as long as there’s a little padlock in the browser. That false sense of security is…
If you’re a tech fan and own a website, then you’re probably on a few relevant Subreddits. If that’s the case, I can bet you’ve seen multiple rants from different…
You found out why SEO is really necessary for website success and paid for it. Then, you waited, refreshed your analytics, and waited some more before refreshing again. Nothing! No…
I saw a Reddit rant where a business owner couldn’t access his website because his developer vanished. No domain login. No hosting credentials. Nothing. Honestly, it didn’t surprise me; it…
Having worked with hundreds of businesses in the last 18 years, I’ve frequently come across this obsession people have with aesthetics. I’ve had to explain many times how beauty can…
Eighteen years and more than a hundred brands into my web development career, one thing is for sure: proper website planning and execution are key to success. I’ve seen experienced…
All business and website owners are aware of the disadvantages that can occur when their website goes offline. It can result in revenue losses, damage to reputation, and a loss…
Anyone who has been using the internet for more than a decade has seen it all and is no longer surprised by anything. It is particularly relevant to web developers,…
As a small business owner, one modern skill you need is doing a fast, nontechnical sweep to surface easy wins. You need a quick website health check to catch and…
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