web design<\/a>.<\/p>\n\n\n\nTurn a visitor into a loyal customer <\/h2>\n\n\n\n
Firstly, if you provide an optimal experience for your visitors, then you are more likely to convert these into loyal customers? Why? This is because you\u2019re providing them with a quality service, a service in which they want to return to.<\/p>\n\n\n\n
This applies to virtually all websites and niches, whether you run a sports blog, e-commerce site, or a local news outlet \u2013 user experience is king.<\/p>\n\n\n\n
Increased conversions and sales<\/h2>\n\n\n\n
Second, the better the experience a user has, the easier it is for them to make a purchase (or a conversion). For example, if the process of finding an item and checking out the item is quick, streamlined, and no-hassle, then you will no doubt make more sales.<\/p>\n\n\n\n
A quick and easy way to improve user experience is to disable ads. While at first, you may think you\u2019re losing out on potential income, you should theoretically make more sales due to the improved experience of your users.<\/p>\n\n\n\n
Improved rankings <\/h2>\n\n\n\n
Lastly, user experience directly impacts ranking factors, too. The new Google core update prioritizes experience components such as site speed and accessibility \u2013 the better you score, the more likely you are to place higher in the rankings.<\/p>\n\n\n\n
Also, if users are not instantly clicking off your page due to a poor experience, then your bounce rates will remain high. This tells Google that your page is on the right topic and a good fit given queries, further solidifying your ranking position. <\/p>\n\n\n\n
If you require help with your website, including improving page and site experience, then <\/em>contact me today<\/em><\/a>. <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"As a business owner, your website is one of the most important tools you have. A website allows you to generate organic traffic, create new leads, and generate more sales….<\/p>\n","protected":false},"author":1,"featured_media":1942,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"_links":{"self":[{"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/posts\/1941"}],"collection":[{"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/comments?post=1941"}],"version-history":[{"count":1,"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/posts\/1941\/revisions"}],"predecessor-version":[{"id":1943,"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/posts\/1941\/revisions\/1943"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/media\/1942"}],"wp:attachment":[{"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/media?parent=1941"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/categories?post=1941"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jarodthornton.com\/wp-json\/wp\/v2\/tags?post=1941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}